Advance Program - Workshop

5a. Designing Interactive Systems for 1�to�1 E�Commerce (Day 1 of 2)

Sunday, 08:30 - 17:00

Organizers
Markus Stolze, IBM Research, Zurich Research Laboratory
Jürgen Koenemann, humanIT, Germany
Daniela Handl, Darmstadt University of Technology, Germany
Barbara Hayes-Roth, Stanford University, USA
Joseph Kramer, IBM Watson Research Center

Economic theory and observations of the emerging markets suggest that e-commerce sellers will be driven towards offering personalized buying interactions and customized products.

The focus is the design and evaluation of interactive systems for e-commerce that provide a personalized user experience for buyers by offering targeted information, individualized interaction opportunities, and/or customizable products and services. The workshop is directed at designers and researchers working on e-commerce systems that enable personalized interactions and facilitate the buying of complex goods and services. Of interest will be work on novel interfaces, interactive, immersive environments and intelligent support. Methods for instilling confidence in sites and purchase decisions, creating communities, and increasing customer retention are equally relevant.

Restricted to about 20 participants of which about 8 will be invited to present their work. Other participants will have their 2-page position statement included in the online workshop proceedings and will participate in discussions/group work throughout the workshop. Participants will be asked to demonstrate the utility of their approaches. Workshop results and selected papers will be published in a special issue of a journal (to be announced).

Review www.zurich.ibm.com/~mrs/chi2000/ before submitting an application.

Contact
Markus Stolze
IBM Research, Zurich Research Laboratory
Saeumerstr. 4
CH-8803 Rueschlikon, Switzerland
Tel: +41 1 724 8263
Fax: +41 1 724 8953
Email: mrs@zurich.ibm.com